Coronovirus has had a big impact on our behaviour, not just that we are staying at home but what we are searching for and looking for inspiration and uplifting content.
Pinterest is at an all time high as people increase their searches for inspiration, indoor activities, things to do with children, recipes and workouts. Pinterest has seen more saves and searches than any other time in history.
People are learning to adjust to the “new normal” and in these times it's more important than ever to communicate with integrity. People are coming to Pinterest to look for inspiration, and as a brand whether you are service based, product based or brick and mortar based business you have an important role to play in providing resources, motivation and inspiration.
So you might be thinking how can I pivot to use this to my advantage. I get it, it’s a worrying and confusing time for all...